Content Design and Engineering

Unlock scalable dynamic content 

In a modern content ecosystem, the same content is often engineered for reuse via multiple channels. Well-engineered content is critical to the ongoing sustainability of any organization and enables a competitive edge for reaching audiences with accurate, personalized, and localized omnichannel delivery.

Content teams need

Actionable content

Tailored content that directly addresses customer and learner needs, providing up-to-date, relevant information.

Personalized experiences
Customized content that matches user skill levels, job functions, and available time. Solutions that dynamically adjust delivery based on user behavior for a personalized and engaging experience.

Operational efficiencies
Increased efficiency across the content lifecycle—from creation to reuse—by elimination of duplication of effort and content across groups, systems, and channels.

Consistency and quality
High standards for content quality and consistency with minimized security and compliance risks, saving time and cost, avoiding fines and litigation, and preserving brand trust and reputation.

EK’s content engineering solutions

EK’s Content Engineering consulting offers robust solutions for optimizing sales and marketing content, product information, and learning materials. We engineer your content for reuse across multiple channels, ensuring accurate, personalized, and localized delivery to your audience.

Content analysis

Our process begins with a thorough analysis of your current content delivery and consumption, identifying key opportunities for improvement. 

Content design and engineering

We define content types, metadata, and relationships to provide a structured framework for efficient content creation, publication, and display.

Use case analysis

Through focus groups and stakeholder interviews, we understand desired business outcomes and prioritize content use cases, guiding our content engineering and optimization efforts.

Content modeling

We design a content model that supports reuse, multi-channel delivery, and personalization by defining content types, schemas, metadata, and relational mapping for enhanced functionality.

By leveraging our content engineering and dynamic content assembly services, your organization can achieve greater efficiency, consistency, and engagement across all content channels.

Why Enterprise Knowledge?

Enterprise Knowledge provides knowledge and content management consulting to some of the most innovative companies in the world. We’ll help you create the environment you need to provide both your customers and your employees with the consistent and accurate information they need to be successful. We apply content design and engineering best practices to deliver consistent content across internal and external channels, enabling employee performance and customer satisfaction.

Featured EK services

Analyze and understand the current state of your content, technology, and processes and craft a strategy to improve outcomes. 

Analyze and understand the current state of your content, technology, and processes and craft a strategy to improve outcomes. 

Analyze and understand the current state of your content, technology, and processes and craft a strategy to improve outcomes. 

Maximize the value of your content

Fill out the form below or call us at 571-800-9803 to learn how we can help.