Agile Business Value Teams

Information Technology practitioners have made great strides improving delivery using Agile concepts.  Development Teams are now faster, more empowered, and motivated using frameworks like Scrum.  A key to this success is that delivery teams work closely with the business through their proxy, the Product Owner.  In my work performing Agile consulting and strategy, however, I consistently hear delivery and performance concerns regarding the critical role the Product Owner must play, including:

  • What happens when the Product Owner cannot keep up?
  • How do Product Owners gather information and opinions from a wide group of people across the business and keep up with the speed of their Development Team?
  • What do you do if the project requires more information than any one Product Owner can respond to?

The key to solving the concerns listed above is in the creation of a Business Value Team.  A Business Value Team is a group of representatives (stakeholders) who help the Product Owner make decisions about the value of features and functionality for each product. The Business Value Team is responsible for:

  • Prioritizing business needs;
  • Answering questions about desired functionality;
  • Creating new stories as necessary; and
  • Deciding when the project is complete.

An effective Business Value Team is critical for any successful product implementation.  In the same way that Development Teams have Scrum, Enterprise Knowledge Business Value Teams have their own framework to identify, organize, and prioritize new system functionality.  This article discusses how Business Value Teams are assembled, what their operating framework should look like, and what they should deliver.


Assembling the Team

The Business Value Team is identified by the Product Owner.  Team members are chosen either as representatives for their business unit or for their expertise in a particular subject relevant to the project.  As with Agile Development Teams, a Business Value Team should have between 5 and 9 people.  If the scope of your project requires more than 9 people, then you will need to organize multiple Business Value Teams.

As you select your team “begin with the end in mind.”  Ask yourself if the people you select will be engaged in the project, will have enough credibility to champion the solution, and will have enough information to answer questions.


Operating Framework

The Business Value Team needs their own operating framework that is synchronized with the processes of the Development Team.  To keep things simple, lets discuss the Business Value Team’s meetings when working with a Scrum team.  The image below shows how the teams work together.

Business Value Teams

The Sprint Plan Review occurs after the Sprint Planning meeting.  The Product Owner shares the results of the Sprint Planning meeting so that the Business Value Team knows what is being worked on.  If there are any questions that arose in the Sprint Planning Meeting, they can be addressed during this meeting.

The Daily Scrum is separate from the one held by the Development Team.  During the Scrum the Product Owner shares what he/she is working on in the normal fashion (yesterday I…, today I plan to…).  If the Product Owner has any questions he can pose them directly to his team.

Backlog Prioritization occurs just after the midpoint of the sprint.  In a two week sprint it will happen at the start of the second week.  The Business Value Team reviews the backlog items and clarifies and prioritizes the order in which things should be done.  This is done well in advance of Sprint Planning so that the Planning process is quick.

After the Sprint Review the Product Owner holds a Product Owner Review.  The Product Owner shares the results of the most recent sprint and demos features of the application if possible.  The Business Value Team reviews their understanding of the product and discusses what they learned.

Finally, the Business Value Team has their own Sprint Retrospective.  The retrospective is for the business team, but functions the same way as the Development Team’s sprint.

A well organized Business Value Team following our framework levels the playing field so that the business can keep up with the Agile Development Team.    Our business customers find that:

  • Projects complete in an average of 30% less time (questions are answered more quickly and everyone agrees on what is done);
  • End user satisfaction increases markedly;
  • Product Owners feel empowered and successful (this improves their confidence and standing within their organization);
  • Stalled or failing projects get back on track with better business engagement; and
  • IT-led initiatives get better business visibility so that they are funded and successful.

Are you having problems getting your business counterparts engaged?  Is your Product Owner overwhelmed?  Enterprise Knowledge can help.  E-mail us at [email protected] for more information.

Joe Hilger Joe Hilger Joe is Enterprise Knowledge's COO. He has over 20 years experience leading and implementing cutting edge, enterprise-scale IT projects. He has worked with an array of commercial and public sector clients in a wide range of industries including financial services, healthcare, publishing, hotel and lodging, telecommunications, professional services, the federal government, non-profit, and higher education. Joe uses Agile development techniques to help his customers bridge the gap between business needs and technical implementation. He has a long track record of leading high-performance professional teams to deliver enterprise-level solutions that provide real value. His development teams have a strong record of client satisfaction, innovation and leadership. Joe is an expert in implementing enterprise-scale content, search, and data analytics solutions. He consults on these areas with organizations across the country and has spoken on a wide range of topics including enterprise search, enterprise content management, big data analytics, Agile development and content governance. More from Joe Hilger »