Auto-Classification for the Enterprise: When to Use AI vs. Semantic Models

Auto-classification is a valuable process for adding context to unstructured content. Nominally speaking, some practitioners distinguish between auto-classification (placing content into pre-defined categories from a taxonomy) and auto-tagging (assigning unstructured keywords or metadata, sometimes generated without a taxonomy). In this article, I use ‘auto-classification’ in the broader sense, encompassing both approaches. Continue reading

Semantic Layer for Content Discovery, Personalization, and AI Readiness

A professional association needed to improve their members’ content experiences. With tens of thousands of content assets published across 50 different websites and 5 disparate content management systems (CMSes), they struggled to coordinate a content strategy and improve content discovery. They could not keep up with the demands of managing content … Continue reading