EK Speaking At and Sponsoring OmniChannelX Conference

EK’s Principals, Zach Wahl and Joe Hilger, will be co-presenting at the upcoming OmniChannelX Conference to be held January 30th to February 1st, 2019 in Amsterdam. OmnichannelX is a new cross-disciplinary event and community for marketers, content specialists, commercial teams, … Continue reading

Wyatt and Peterson Presenting at Web Content Mavens

EK’s Rebecca Wyatt will be presenting alongside Tori Peterson of the National Park Service. The duo will speak about Big Content: Content Strategy to Facilitate Change Management on Wednesday, October 25, 2017 for the Web Content Mavens. Rebecca and Tori … Continue reading

4 Steps to Content Auto-Classification with High Accuracy

As technologies evolve, we have seen the rise of auto-tagging, auto-classification, and auto-categorization tools that attempt to take over the task for describing the content we create. These tools apply metadata tags automatically so we don’t have to. Yet, in … Continue reading