Blog Archives

How to Ensure Your Content is AI Ready

In 1996, Bill Gates declared “Content is King” because of its importance (and revenue generating potential) on the World Wide Web. Nearly 30 years later, content remains king, particularly when leveraged as a vital input for Enterprise AI. Having AI-ready … Continue reading

Content Mastermind (Taylor’s Version): What Taylor Swift Can Teach Us About The Benefits of Repurposing Content

In January of 2025, Taylor Swift charted #1 on Billboard, breaking a record for most Number 1s on the Top Album Sales list with a new version of an almost six-year-old album. The 2025 repressing of Lover (Live from Paris) … Continue reading

Getting Control of Your Content: AI Solutions to Streamline and Optimize Your Digital Assets

Paula Land, Principal Consultant for Content Strategy and Operations and Elliott Risch, Semantic AI Consultant, presented a LavaCon pre-conference webinar on the topic of AI-assisted content analysis titled Getting Control of Your Content: AI Solutions to Streamline and Optimize Your … Continue reading

Paula Land to Speak at Content Strategy Mastermind Event

Wednesday, June 19, 2024 at 9:00 a.m. PDT / 12:00 p.m. EDT Content auditing, the qualitative aspect of content analysis, is typically thought of as less about tools and more about human evaluation. By harnessing AI tools, however, content strategists … Continue reading