The 5 Key Components of a Semantic Search Experience
Semantic Search extends meaning and context to your otherwise run-of-the-mill search results. This future-ready phase of search seeks to apply machine-driven understanding of user intent, query context, and the relationships between words. We broke down the primary elements that make … Continue reading
Using Google Analytics to Obtain Customer Intimacy
Recently the term “customer intimacy” has exploded upon the digital landscape. Companies, corporations, and other entities have been exploring ways to better understand just who their actual customers are and how they can better relate to them. Customer Intimacy: The … Continue reading
Using Google Analytics to Measure System Performance
Google Analytics is a free website analytics tracking service that affords webmasters, website owners, website developers, and marketing professionals a data set they can use to make informed decisions. The Google Analytics main screen breaks these data sets into five … Continue reading
Top 5 Key Indicators That Your Content Is Performing For You
Whether you’re building an internal employee portal or public facing website, it’s critical to measure the effectiveness of your content. Although the analytics you capture can be as basic or complex as the maturity of your content strategy team, there … Continue reading
Prioritization Best Practices for Knowledge & Information Management
If you’re anything like me, you’ve set some ambitious goals for 2017. Whether at the individual level or the enterprise level, there will always be limited time and resources, so it’s important to prioritize the goals you want to achieve. … Continue reading
Taxonomy, Analytics, and Governance
Angela Pitts & Mary Little delivered this presentation at the KM Showcase at the Sheraton Tysons Hotel, Tysons, VA on December 1, 2016. The event was hosted by the KM Institute and sponsored by Enterprise Knowledge. Presentation Overview Analytics is … Continue reading