Content related to Wyatt and Peterson Presenting at Web Content Mavens
How to Ensure Your Content is AI Ready
In 1996, Bill Gates declared “Content is King” because of its importance (and revenue generating potential) on the World Wide Web. Nearly 30 years later, content remains king, particularly when leveraged as a vital input for Enterprise AI. Having AI-ready … Continue reading
Top Ways to Get Your Content and Data Ready for AI
As artificial intelligence has quickly moved from science fiction, to pervasive internet reality, and now to standard corporate solutions, we consistently get the question, “How do I ensure my organization’s content and data are ready for AI?” Pointing your organization’s … Continue reading
Auto-Classification for the Enterprise: When to Use AI vs. Semantic Models
Auto-classification is a valuable process for adding context to unstructured content. Nominally speaking, some practitioners distinguish between auto-classification (placing content into pre-defined categories from a taxonomy) and auto-tagging (assigning unstructured keywords or metadata, sometimes generated without a taxonomy). In this article, I use ‘auto-classification’ in the broader sense, encompassing both approaches. Continue reading
Semantic Layer for Content Discovery, Personalization, and AI Readiness
A professional association needed to improve their members’ content experiences. With tens of thousands of content assets published across 50 different websites and 5 disparate content management systems (CMSes), they struggled to coordinate a content strategy and improve content discovery. They could not keep up with the demands of managing content … Continue reading
Content Management Strategy for a Capital Producer
A capital producer understood the complexity of navigating international regulatory environments. Operating across nations in numerous fields of specialization, the organization had to uphold diverse and disparate ordinances, many of which have changed over time. Dedicated to providing high-quality services to their customers, the organization sought a solution that would help them better navigate revisions to compliance requirements and ensure adherence to rigorous standards of excellence. Continue reading
A Practical Guide To Knowledge Transfer Interviews
Organizations often wait too long to target and capture the lessons learned and takeaways gained from senior leaders’ experience and tenure. As a result, when senior executives leave or retire, key nuggets of institutional knowledge often leave with them. Knowledge … Continue reading
Content Mastermind (Taylor’s Version): What Taylor Swift Can Teach Us About The Benefits of Repurposing Content
In January of 2025, Taylor Swift charted #1 on Billboard, breaking a record for most Number 1s on the Top Album Sales list with a new version of an almost six-year-old album. The 2025 repressing of Lover (Live from Paris) … Continue reading
Fostering a Knowledge-Sharing Mindset: How to Get People to Share What They Know
Knowledge is one of an organization’s most valuable assets, but it’s only useful when shared. Organizations become more innovative, efficient, and resilient when employees actively exchange insights, best practices, and lessons learned. However, knowledge sharing doesn’t always happen naturally—it requires the right culture, incentives, and support. Continue reading
Getting More Value Out of Your Content
Rebecca Wyatt, Partner and Division Director of Advanced Content Solutions at Enterprise Knowledge, presented “Getting More Value Out of Your Content” at CMS Connect 2024, brought by Boye & Co in Montreal, Canada, on August 6th, 2024. In this presentation, … Continue reading
Nurturing Knowledge – A Journey in Building a KM Program from Scratch: A Case Study
Today, non-profit organizations face the challenge of optimizing knowledge management to maximize resources and support decision-making. During this presentation “Nurturing Knowledge: A Journey in Building a KM Program from Scratch”, Jess DeMay (Enterprise Knowledge) and Jennifer Anna (WWF) shared a … Continue reading