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Content related to Wyatt and Peterson Presenting at Web Content Mavens

Navigating the Retirement Cliff: Challenges and Strategies for Knowledge Capture and Succession Planning

As organizations prepare for workforce retirements, knowledge management should be a key element of any effective succession planning strategy, ensuring a culture of ongoing learning and stability. This piece explores the challenges organizations face in capturing and transferring critical knowledge, … Continue reading

Defining Governance and Operating Models for AI Readiness of Knowledge Assets

Artificial intelligence (AI) solutions continue to capture both the attention and the budgets of many organizations. As we have previously explained, a critical factor to the success of your organization’s AI initiatives is the readiness of your content, data, and … Continue reading

Top Ways to Get Your Content and Data Ready for AI

As artificial intelligence has quickly moved from science fiction, to pervasive internet reality, and now to standard corporate solutions, we consistently get the question, “How do I ensure my organization’s content and data are ready for AI?” Pointing your organization’s … Continue reading

Auto-Classification for the Enterprise: When to Use AI vs. Semantic Models

Auto-classification is a valuable process for adding context to unstructured content. Nominally speaking, some practitioners distinguish between auto-classification (placing content into pre-defined categories from a taxonomy) and auto-tagging (assigning unstructured keywords or metadata, sometimes generated without a taxonomy). In this article, I use ‘auto-classification’ in the broader sense, encompassing both approaches. Continue reading

Semantic Layer for Content Discovery, Personalization, and AI Readiness

A professional association needed to improve their members’ content experiences. With tens of thousands of content assets published across 50 different websites and 5 disparate content management systems (CMSes), they struggled to coordinate a content strategy and improve content discovery. They could not keep up with the demands of managing content … Continue reading

Content Management Strategy for a Capital Producer

A capital producer understood the complexity of navigating international regulatory environments. Operating across nations in numerous fields of specialization, the organization had to uphold diverse and disparate ordinances, many of which have changed over time. Dedicated to providing high-quality services to their customers, the organization sought a solution that would help them better navigate revisions to compliance requirements and ensure adherence to rigorous standards of excellence. Continue reading

A Practical Guide To Knowledge Transfer Interviews

Organizations often wait too long to target and capture the lessons learned and takeaways gained from senior leaders’ experience and tenure. As a result, when senior executives leave or retire, key nuggets of institutional knowledge often leave with them. Knowledge … Continue reading

Content Mastermind (Taylor’s Version): What Taylor Swift Can Teach Us About The Benefits of Repurposing Content

In January of 2025, Taylor Swift charted #1 on Billboard, breaking a record for most Number 1s on the Top Album Sales list with a new version of an almost six-year-old album. The 2025 repressing of Lover (Live from Paris) … Continue reading

Fostering a Knowledge-Sharing Mindset: How to Get People to Share What They Know

Knowledge is one of an organization’s most valuable assets, but it’s only useful when shared. Organizations become more innovative, efficient, and resilient when employees actively exchange insights, best practices, and lessons learned. However, knowledge sharing doesn’t always happen naturally—it requires the right culture, incentives, and support. Continue reading