Content related to Dynamic Product Content to Improve Marketing Operations
OmnichannelX 2021: How to Make Content a Maintainable Business Asset Through Structuring and Tagging
This presentation was delivered by Yanko Ivanov, Principal Solution Consultant, on June 9th at the international OmnichannelX 2021 web conference. In the presentation, Ivanov explores how componentized content combined with a rich taxonomy and ontology model enables a dramatic increase … Continue reading
Transforming Tabular Data into Personalized, Componentized Content using Knowledge Graphs in Python
My colleagues Joe Hilger and Neil Quinn recently wrote blogs highlighting the benefits of leveraging a knowledge graph in tandem with a componentized content management system (CCMS) to curate personalized content for users. Hilger set the stage explaining the business … Continue reading
Content Personalization with Knowledge Graphs in Python
In a recent blog post, my colleague Joe Hilger described how a knowledge graph can be used in conjunction with a componentized content management system (CCMS) to provide personalized content to customers. This post will show the example data from … Continue reading
Improving Product Documentation With a CCMS and a Knowledge Graph
The Challenge A financial solutions provider wanted to improve and personalize customer interaction with support and technical documentation as well as streamline the content authoring process to ensure consistent messaging and avoid duplicated information. Before the EK team’s involvement, technical … Continue reading
Taking Content Personalization to the Next Level: Graphs and Componentized Content Management
Content personalization is no longer optional for companies. A personalized digital experience is essential to creating loyal customers, partners, and employees. The leading technology companies have created an expectation of highly contextualized information that answers customer questions and anticipates future … Continue reading
IT Support Implementation for a Large Federal Bank
The Challenge A large federal bank managing over $100 billion worth of assets realized that their employees were unable to effectively do their job because they had to sort through copious amounts of content stored across multiple repositories. Specifically, the … Continue reading
The Phantom Data Problem: Finding and Managing Secure Content
Every organization has content/information that needs to be treated as confidential. In some cases, it’s easy to know where this content is stored and to make sure that it is secure. In many other cases, this sensitive or confidential content … Continue reading
Knowledge Cast Product Spotlight – Patrick Bosek of Heretto
Welcome to a new segment of Knowledge Cast, Product Spotlight, a series in which we talk about KM technologies and how different products on the market meet KM challenges and provide new and improved ways to meet tomorrow’s challenges. In … Continue reading
System Migration and Enterprise Search Design Powered by Enterprise Taxonomy, Automated Tagging, and Content Governance
The Challenge Staff at a US-based investment and insurance company were spending extraneous amounts of time finding information through the organization’s search experience. Users had been instructed to interact with search in specific ways (which filters to use, how to … Continue reading
Understanding the Business Value of Headless CMS
Overview A headless CMS, one in which the content authoring “body” is separated from the content distribution channels (or heads), allows an organization to: Author once and publish to multiple channels; and Reuse the same content in multiple contexts. This … Continue reading