Dynamic Content POC for Sales Enablement in Healthcare
The Challenge An international healthcare company equipped medical sales representatives with large slide decks to inform medical professionals about new products and medical research during in person meetings. These meetings were important to the healthcare company’s core mission of creating … Continue reading
Transforming Tabular Data into Personalized, Componentized Content using Knowledge Graphs in Python
My colleagues Joe Hilger and Neil Quinn recently wrote blogs highlighting the benefits of leveraging a knowledge graph in tandem with a componentized content management system (CCMS) to curate personalized content for users. Hilger set the stage explaining the business … Continue reading
Content Personalization with Knowledge Graphs in Python
In a recent blog post, my colleague Joe Hilger described how a knowledge graph can be used in conjunction with a componentized content management system (CCMS) to provide personalized content to customers. This post will show the example data from … Continue reading
EK’s Ivanov and Taylor to Speak At Upcoming Webinar On Content Management: “From Docs to Components”
Enterprise Knowledge Senior Content and Solution Architect Yanko Ivanov and Business Analyst Madison Taylor will present a webinar hosted by Drupal4Gov. Ivanov and Taylor will explore the journey from a traditional CMS as a tool for delivering complete web pages … Continue reading
Improving Product Documentation With a CCMS and a Knowledge Graph
The Challenge A financial solutions provider wanted to improve and personalize customer interaction with support and technical documentation as well as streamline the content authoring process to ensure consistent messaging and avoid duplicated information. Before the EK team’s involvement, technical … Continue reading
Taking Content Personalization to the Next Level: Graphs and Componentized Content Management
Content personalization is no longer optional for companies. A personalized digital experience is essential to creating loyal customers, partners, and employees. The leading technology companies have created an expectation of highly contextualized information that answers customer questions and anticipates future … Continue reading