Improving Customer Experience in a Personalized Customer Resource Portal
The Challenge The customer support team of a global corporation recently undertook an initiative to transform the content in their Customer Resource Portal from unstructured, long-form PDFs to structured content in a DITA based Component Content Management System (CCMS). This … Continue reading
QA for Personalized Content
We’ve all sifted through dense technical documentation which has way too much detail about features and products that aren’t even relevant to us – just to get to that one nugget of information we’re actually looking for (often on page … Continue reading
Breaking it Down: What is Personalization?
I consistently hear “personalized” used to describe technical features, and it is not always clear what the term means. The term “personalized” often leads us to ask, How is the feature personalized, i.e. what factors lead to the outcome? At … Continue reading
Transforming Tabular Data into Personalized, Componentized Content using Knowledge Graphs in Python
My colleagues Joe Hilger and Neil Quinn recently wrote blogs highlighting the benefits of leveraging a knowledge graph in tandem with a componentized content management system (CCMS) to curate personalized content for users. Hilger set the stage explaining the business … Continue reading
Knowledge Management Technology to Improve Learning Outcomes
Learning Ecosystems should be designed to not only present educational information, but to truly promote learning. There are many factors that improve learning outcomes within learning ecosystems, but two of those factors most strongly impacted by knowledge management technology are … Continue reading
Content Personalization with Knowledge Graphs in Python
In a recent blog post, my colleague Joe Hilger described how a knowledge graph can be used in conjunction with a componentized content management system (CCMS) to provide personalized content to customers. This post will show the example data from … Continue reading
Taking Content Personalization to the Next Level: Graphs and Componentized Content Management
Content personalization is no longer optional for companies. A personalized digital experience is essential to creating loyal customers, partners, and employees. The leading technology companies have created an expectation of highly contextualized information that answers customer questions and anticipates future … Continue reading