EK Speaking At and Sponsoring OmniChannelX Conference
EK’s Principals, Zach Wahl and Joe Hilger, will be co-presenting at the upcoming OmniChannelX Conference to be held January 30th to February 1st, 2019 in Amsterdam. OmnichannelX is a new cross-disciplinary event and community for marketers, content specialists, commercial teams, … Continue reading
What is a Content Type?
More often than ever, our clients’ Intranet projects involve developing and implementing Content Types to improve the creation and management of content. This includes the creation of news articles, policies, guidelines, and other common Intranet content items. The overwhelming amount … Continue reading
Supporting Grassroots Communities of Learning
In this recent presentation from KMWorld 2017, EK’s Rebecca Wyatt presented alongside the National Park Service to discuss content strategy and grassroots Communities of Practice (Communities of Learning) support.
Transforming an Employee Portal to a Digital Workspace
When is a company both a brand-new startup and an established and mature company at the same time? In November 2016, Johnson Controls spun out its auto seating business, creating a new, wholly independent company called Adient. Adient was born … Continue reading
Using Google Analytics to Measure System Performance
Google Analytics is a free website analytics tracking service that affords webmasters, website owners, website developers, and marketing professionals a data set they can use to make informed decisions. The Google Analytics main screen breaks these data sets into five … Continue reading
Wyatt and Peterson Presenting at Web Content Mavens
EK’s Rebecca Wyatt will be presenting alongside Tori Peterson of the National Park Service. The duo will speak about Big Content: Content Strategy to Facilitate Change Management on Wednesday, October 25, 2017 for the Web Content Mavens. Rebecca and Tori … Continue reading
Agile Content Strategy
Rebecca Wyatt delivered this presentation at a Web Content Mavens Meetup on June 12, 2017. The topic for the Web Content Mavens event was Applied Agile & Design Thinking for Web Projects. Presentation Overview If you create web content these pain points … Continue reading
Agile Content Teams Part 1: Ceremonies
While “going agile” is not an end in itself, there are circumstances where an agile content strategy can help achieve desired business outcomes. In part 1 of this two-part blog series, we discuss content team implementation of agile ceremonies which … Continue reading
NERDy Content for the Enterprise
Over my years of consulting, I’ve had the opportunity to strategize, design, and conduct a number of content migration efforts. This is typically in the context of broader content management, document management, or knowledge base redesign or refresh efforts. … Continue reading
Three Keys to Agile Content Development
Are you trying to adopt the agile mindset in your enterprise but not sure how to apply it to your marketing and communications teams? Our clients often find that once they have created new digital systems leveraging an agile design … Continue reading