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Content related to Improving Findability using Content Deconstruction

6 Simple Design Principles to Supplement Your Messaging

Visual Design to Enhance Your Message On a daily basis, EK consultants create presentations for clients including everything from facilitation materials for knowledge management workshops and meetings, to educational web resources for web products. As a design enthusiast, I’m often … Continue reading

Data Uniformity Inside of Google Analytics or the Use of Filters

Google Analytics does not automatically apply uniformity of data, making it difficult to parse and analyze information about your web properties. Thankfully, Google Analytics offers us a solution in the form of filters. Filters can be used for any number … Continue reading

Using Google Analytics to Obtain Customer Intimacy

Recently the term “customer intimacy” has exploded upon the digital landscape. Companies, corporations, and other entities have been exploring ways to better understand just who their actual customers are and how they can better relate to them. Customer Intimacy: The … Continue reading