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Content related to Agile Content Strategy

System Migration and Enterprise Search Design Powered by Enterprise Taxonomy, Automated Tagging, and Content Governance

The Challenge Staff at a US-based investment and insurance company were spending extraneous amounts of time finding information through the organization’s search experience. Users had been instructed to interact with search in specific ways (which filters to use, how to … Continue reading

Read My Mind – Fostering Effective Communication

I was recently reading an article from Psychology Today entitled, “Why Didn’t You Hear What I Meant to Say?” by Leon F Seltzer, Ph.D., where the author illustrates how people trick themselves into thinking that they’ve adequately communicated with others. … Continue reading

Structuring Unstructured Content: The Power of Knowledge Graphs and Content Deconstruction

Unstructured content is ubiquitous in today’s business environment. In fact, the IDC estimates that 80% of the world’s data will be unstructured by 2025, with many organizations already at that volume. Every organization possesses libraries, shared drives, and content management … Continue reading

Designing Content for the Apprehensive Consumer

Content consumers, regardless of their form, be they a shopper, a reader, a creative, (the list goes on), are increasingly trepidatious about the content they choose to trust. With an ever-increasing slew of web content from a range of sources … Continue reading

Content Silos: Causes, Problems, and Solutions

Organizations are producing exponentially more content than ever before. In most businesses today, every employee is a content creator which has led to multiple, uncoordinated content management systems (CMS). Siloed systems cause content management issues such as duplication of content, … Continue reading