Content related to Using Google Analytics to Obtain Customer Intimacy
Cleaning Up Content Cobwebs
Every Knowledge Management (KM) effort should include cleaning up existing content, whether the goal is migrating to a new system, implementing a taxonomy or search tool, or just clearing the clutter of old, irrelevant content cobwebs. Regardless of your KM … Continue reading
Design Thinking for Organization Design
At EK, we are mindful that for any Knowledge and Information Management initiative to be effectively adopted within an organization we have to ask ourselves two questions: “who will have to do their jobs differently?” and “what new processes and … Continue reading
Applied Design Thinking
Regardless of whether you’re building an organization-wide intranet or designing a strategy to mature knowledge management within your organization, these efforts will succeed or fail based on how you engage your end users. Too often, KM efforts suffer from not … Continue reading
KM Leadership Team Design: Building Your Tribes
What’s the likelihood that KM solutions “stick” without a KM leadership team? Pretty slim. When you take the time to develop leaders who understand the value of knowledge management and are empowered to be creative and try new ways to … Continue reading
Achieving Real AI Through KM
At EK, we’ve consistently talked about the foundational value of Knowledge Management to achieve some of the more advanced information management, findability, and semantic web capabilities organizations have been seeking. At the same time, we’ve increasingly been coming across organizations … Continue reading
How to Create a Content Type
In earlier blogs from this series, we described in simple terms what a content type means through a sweet analogy with cakes (see “What is a Content Type?”) and talked about the benefits of creating a content type (see “Three … Continue reading
Moving Your Knowledge Management Journey Forward with Design Thinking
As I’ve often asserted, one of the major reasons KM efforts fail is the lack of early, frequent, and consistent involvement from end users. We also continue to see organizations struggle with early KM strategy and decision-making, failing to get … Continue reading
Beyond Findability
For most of my career, one of my favorite “made up” words has been findability. It is the perfect term to explain the “why” of taxonomy, search, and, in many cases, Knowledge Management in general. When I talk findability, I … Continue reading
Personas to Products: Writing Persona-Driven Epics and User Stories
Personas encompass the needs, motives, values, expectations, and goals of a user and help us develop user-centered products and solutions. This is particularly important when integrating knowledge management throughout our business; an approach where we are constantly involving business users … Continue reading
Three Key Benefits of Using Content Types
Organizations often come to us saying “We’re constantly having to go back and fix deliverables based off of outdated reports,” or “Every page in our Intranet looks different, and we never know how to find what we’re looking for.” A … Continue reading